With the rapid increase in globalisation, and the greater desire to extend commercial activity into new markets, business professionals are becoming more aware of the need to better understand the cultures of the countries where they seek to market their products.

At EURASIA we understand this requirement. With significant experience in living and working in markets which are often seen as "difficult", we are very familiar with the pitfalls that arise as a result of failing to understand cultural differences. It is with this in mind that we offer our intercultural communication seminar programme.

• Doing business in a particular market
• First meeting & introductions
• Business practices and customs
• Presents & bribes
• Regulatory considerations
• Historical aspects
• Cultural aspects
• Eating habits & table manners
• Culture specific negotiation tactics
• Social and economic considerations
• Practical tips for survival in the country or region

For those that are interested in more detail we also offer the following aspects:

• Restrictions on foreign investors/importers
• Taxes & import duty
• Market background - (tailor-made specifics also available)
• Distribution systems
• Potential partners
• Banking & finance

All of the courses are based on first-hand experience of the markets combined with informed research into the background factors that define cultural differences. Our course leaders all have experience of living and working in the markets they present.

The emphasis of the courses is very much on audience participation, involving simulation exercises and role plays, designed to prepare the participant for situations that may arise during a visit or stay in a particular market.

Contact us for more information on EURASIA Business Consulting!